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LOUD Audio, LLC Promotes Zack Salpeter to Director of North America Sales
Salpeter exceeds in his sales knowledge and leadership since joining Mackie in 2017.
"This promotion to Director of North America Sales is a pivotal change for my career and Mackie that I am so grateful to be a part of," said Salpeter. "My 20+ years of experience in the audio industry and the support of Mackie have allowed me to identify and secure new opportunities for the business and I cannot wait to see what this new role will bring."
In his new role, Salpeter will manage North American sales operations for independent dealers in the live sound and pro audio market segments. Zach is also overseeing Mackie's consumer electronic channel development for new Mackie products such as M-Caster Live, and other consumer-focused products. Responsible for supervising Mackie's Regional Sales Managers and Account Managers throughout the US and Canadian, Zack provides best practices and solutions, helping the sales team meet its targets, and expand Mackie's customer portfolio.
"We are excited to announce the promotion of Zack Salpeter to the role of Director of North America Sales," said David Via, Vice President of Sales and Marketing. "Zack's leadership and communication skills have established clear objectives for his sales staff. In addition to consistent results in our traditional live sound and pro audience markets, under Zack's leadership, Mackie has successfully identified and secured new customers in the consumer electronics marketplace. We're delighted to recognize Zack's accomplishments with this promotion and look forward to continued success from him and his team."
Mackie is a live sound, recording, and creator audio gear brand with a long history in the music industry and a passion to design and build innovative products for people that live to create. Its latest entry into the Consumer Electronics market supplies solutions for digital creators including streamers, Twitchers, podcasters, and more. Grounded in a design philosophy of affordability, ease of use, excellent sound, and Built-Like-A-
For more information on LOUD Audio, LLC, visit www.loudaudio.com.
For more information on Mackie, visit www.mackie.com.