Subtonomy Continues Expansion into MEA and APAC -

Announces New Sales Offices in Paris, France and Kuala Lumpur, Malaysia
 
STOCKHOLM - April 20, 2022 - PRLog -- SUBTONOMY, the leading Customer & Network Experience Platform provider in the Nordics, has announced it is opening two new sales offices in Paris (France) and Kuala Lumpur (Malaysia) to support its growing business in the Middle East and Africa (MEA) and Asia Pacific (APAC).

Surge in demand for Subtonomy's products
Subtonomy has seen a surge in demand for both its Customer & Network Experience Platform - which provides invaluable, real-time insight into the experience of customers across all networks (2G, 3G, 4G, 5G NSA, 5G SA, fibre and broadband) to operational, customer care, business and marketing teams – as well as its applications supporting enterprise customers, MVNOs and customer self-service across all the regions in which it operates. This demand is driven by:
  • 5G increasing expectations for efficient, omnichannel customer service and personalized experiences
  • coronavirus pandemic boosting demand for chatbots and self-service, which require real-time network experience data to support customer queries
  • huge increases in complex and QoS-sensitive service such as streaming video, videoconferencing and gaming driving support demands
  • increased homeworking, which means CSPs now need to seamlessly support workers across fibre broadband, traditional broadband and mobile networks.

Fredrik Edwall, SVP Sales & Marketing at Subtonomy, comments: "As interest in our products increases across both regions it makes sense to boost our local presence to enable us to support partners, customers and prospects more readily. I'm delighted to welcome Sorab Boubakour and Simon Kong to our team. We're really looking forward to working with Sorab and Simon to help service providers across MEA and Asia take customer support to the next level."

NOTES FOR EDITORS:
Subtonomy's AI-driven Customer & Network Experience Platform provides unprecedented real-time insight into the experience of customers on any network (2G, 3G, 4G, 5G NSA, 5G SA, broadband and gigabit fiber). Its easy-to-use applications utilize this rich data to enable customer support teams to isolate and resolve problems faster; operational teams to prioritize fault fixing and network build according to actual customer need; business teams to up-sell to both business customers and consumers; and wholesale teams to understand the service they're delivering to MVNO clients. Founded in Sweden in 2012, Subtonomy's technology helps network operators deliver more personalized support and more proactive care to help its clients deliver a premium network experience.

Also see: Subtonomy's website (https://www.subtonomy.com/).

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Tina Rosén
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