Bausch+Lomb UK and Ireland Announces the Launch of Bausch + Lomb ULTRA ® ONE DAY Silicone Hydrogel

 
PARIS - March 31, 2022 - PRLog -- Bausch + Lomb, a leading global eye health business of Bausch Health Companies Inc. (NYSE/TSX: BHC) ("Bausch Health"), announces the introduction of Bausch + Lomb ULTRA® ONE DAY silicone hydrogel daily disposable contact lenses. Optimising breakthrough moisture and comfort technologies with a complete1 lens design, Bausch + Lomb ULTRA® ONE DAY high performance contact lenses provide a whole new experience for today's contact lens wearers.

Bausch + Lomb ULTRA® ONE DAY contact lenses are designed to fulfil unmet needs of contact lens wearers. Findings from a consumer symptoms survey of 318 silicone hydrogel daily disposable wearers identified a significant opportunity to help minimise unnecessary compromises in the contact lens wearing experience.3,6

Among silicone hydrogel daily disposable contact lens wearers:
  • 82% are interested in a contact lens that can help prevent or reduce dryness6
  • 74% have to settle for less comfort in order to wear contact lenses the entire day6
  • 74% blame their own lifestyle for eye issues, not their lenses6

Bausch + Lomb ULTRA® ONE DAY contact lenses feature a next generation contact lens material (kalifilcon A) and further advancing the technology found in Bausch + Lomb ULTRA® monthly contact lenses, Advanced MoistureSeal® Technology delivers a highly wettable surface and excellent breathability for long-lasting and healthy lens wear.3,4

This moisture-rich environment enables new breakthrough ComfortFeel Technology to take wearers beyond comfort3,8.  ComfortFeel Technology releases unique comfort and eye health ingredients such as moisturizers/conditioners, osmoprotectants and electrolytes to help protect, enrich and stabilise the tear film.3

These two technologies work synergistically to deliver outstanding comfort for a full 16 hours of wear—supporting a stable and healthy ocular environment.3,4,8 Together with a complete lens design of high breathability3, low modulus7, easy handling2, UV blocking9* and High Definition Optics3, Bausch + Lomb ULTRA® ONE DAY meets the demands of today's contact lens wearer.6,8

"Bausch + Lomb ULTRA® ONE DAY brings a higher standard of innovation to the contact lens category, said Thomas J. Appio, President, Bausch + Lomb/International. "This breakthrough new silicone hydrogel daily disposable contact lens is a welcome addition to our already robust contact lens portfolio and allows our eye care practitioners to take their patients and practices further – to live the ULTRA life."

Bausch + Lomb ULTRA® ONE DAY silicone hydrogel daily disposable contact lenses will be available to all Independent UK&I Optical Practices from 14th March 2022.

For more information visit www.ultraoneday.co.uk
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