Managing Director of EloQ Communications represents Asia to share expertise in Crisis Comms Mastery

HO CHI MINH, Viet Nam - March 21, 2022 - PRLog -- The international virtual summit Crisis Comms Mastery, featuring the PR industry's top pros and the latest knowledge and resources on crisis management, will be held from March 24 to March 26. Dr. Clāra Ly-Le, Managing Director of EloQ Communications, is the only representative from Asia to join the virtual summit to offer insights and best practices on crisis communications.

85% of PR and comms professionals agree that crisis management has grown in importance in the past year. Hosted by Agility PR Solutions, Crisis Comms Mastery is an online public relations conference designed to empower PR and communications professionals and help them master all the stages of a crisis for successful resolution and brand resilience. Collaborating with industry leaders in crisis communications from around the world, the event is expected to bring impactful insights and practical case studies to the table.

The summit provides free, high-quality content that will help PR and Comms pros prepare for, respond to, and resolve crises for their clients and brands. Last year's Crisis Comms Mastery virtual summit was a rousing success with 15 speakers and over 2,000 registrants.

Dr. Ly-Le is the only representative from Asia to participate in the summit. Dr. Ly-Le's session falls into the 'prepare' stage, with the title "How does social media fit into your crisis plan?". It will discuss the benefits of integrating social media in a brand's crisis management strategy.

Dr. Ly-Le expressed her excitement to join the Summit: "Crisis communications has become an indispensable part of every brand's communications plan in the digital age. Social media has empowered the voice of the public and made brands vulnerable to online crises. It is my pleasure to share my understanding and experience on the topic with PR and communications professionals worldwide."

Registered participants will free gain access to all sessions in three days from March 24 to March 26. Visit for more information and to submit a registration.

Visit Dr. Ly-Le's website ( to see more of her professional works on crisis communications.

For more information about EloQ and its services, please visit

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