BizTechReports Features Insights and Analysis from Parks Associates, Gartner & ABI Research

Latest Analyst Roundup Offers Analyst Perspectives on: Extended Reality (XR), Security Systems, and B2B Sales Approaches.
By: BizTechReports
SILVER SPRING, Md. - Feb. 23, 2022 - PRLog -- BizTechReports ( has published its latest roundup of insight and analysis from leading analysts, influencers and consultants covering the technology markets. Here are the recent news and views:

ABI Research finds that in 2024, the Extended Reality (XR) market spend will hit $4.84 billion, up from $630 million in 2020; 54.7% will derive from hardware, and the rest will be from software and content. Large innovators such as Nreal, VIVE, and Pico are producing XR kits for consumers and businesses. To read more, please visit:

Almost half (48%) of security system owners report that their system triggers too many false alarms, finds Parks Associates. The development of AI and video verification solutions are crucial initiatives that will reduce false alarms and remove the added fines that many home security system owner's are facing. To read more, please visit:

Meanwhile, Gartner reports the need for B2B sales organizations to take a more situationally aware approach, tuning engagement skills and tactics with empathy for, and personalization to, a prospective buyer's current state. Sense making tactics help customers prioritize various sources of information, quantify trade-offs and reconcile conflicting information when making a complex purchase decision. Sales reps can acknowledge the information overload and offer the customer both reassurance and guidance. To read more, please visit:

BizTechReports is a syndicated independent reporting agency with offices in the Washington, D.C. area that is dedicated to covering the researchers, analysts, consultants and industry influencers who report on the new developments that are making a difference with how it is that we live our digital lives.

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