Philip Kotler awarded the RISE Lifetime Achievement Award at RISE World Summit 2022

MUMBAI, India - Feb. 10, 2022 - PRLog -- Philip Kotler, also known as the Father of Marketing, was awarded the RISE Lifetime Achievement Award at the 9th edition of the RISE World Summit 2022. This was to commend and recognize his contribution to the field of marketing and the usage of his concepts to help provide a path to economic initiatives across the globe for decades and social good in recent years.

While many fortune 500 organizations have benefitted from his ideas on marketing and strategy, the same concepts have also helped numerous social sector organizations take their messaging far and wide to create impact at scale to support millions of vulnerable communities.

The Summit was a 3 day celebration of many such organizations and institutions from 56 countries representing the entire spectrum of the SDGs and working tirelessly to achieve the Agenda 2030. To give them a platform to connect, communicate and collaborate, RISE Infinity Foundation along with Idobro Impact Solutions curated a virtual networking space named RISE PECOworld community, which saw 4127 individuals sign up to be a part of the over 100 hours of programming delivered by 200 experts under 20 formats including film festivals, virtual tours, signature roundtable discussions, workshops and even yoga sessions.

During the entire length of the summit the attendees had the opportunity to listen to thought leaders like Dr. Kiran Bedi, Jalpa Ratna- Chief of Field Services at UNICEF, Chaitanya Prasad- OSD at the Union I&B Ministry, Cheryl Kiser- Executive Director at the Lewis Institute, Babson Social Innovation Lab, Elizabeth A. Vazquez- CEO & Co-Founder of WEconnect International, Walter Vieira- Former Chairman at International Council of Management Consulting Institutes among other luminaries.

Prof. Kotler joined the Closing Plenary and was awarded the RISE Lifetime Achievement Award by Cheryl Kiser and along with the it Karon Shaiva- Convenor of the RISE PECOWorld, Chief Impact Officer & MD at Idobro Impact Solutions / RISE Infinity Foundation, also congratulated him for his 90th birth anniversary.

In his acceptance note, Prof. Kotler shared, "RISE Infinity Foundation and I share the same values - Responsible, Inclusive, Sustainable and Eco(system) friendly that will help build a better world and a greener planet. I published my autobiography recently, it's called "My life as a Humanist". Much of what I discussed in the book is humanism, capitalism that works for everyone not for the few, building a better democracy, company marketing and the common good. We are living at a time when a number of great changes are converging at the same time. I am honored to be talking to the members and audiences of RISE and I thank you for awarding me the wonderful lifetime achievement award this year."

To know more, visit: https://www.risesummit.in/