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The Great Resignation - Are Paid Newsletters the Secret to Income Happiness?
Is the current business trend a new doorway to find happiness?
The number one reason is because of The Great Resignation!
The Great Resignation (as economists have coined the employee exodus) reflects a deep dissatisfaction with previous employment situations. The ongoing global pandemic has enabled workers to rethink their careers, work/life balance, long-term goals, and working conditions.
According to Harvard:
Employees between 30 and 45 years old have had the greatest increase in resignation rates, with an average increase of more than 20% between 2020 and 2021...
It's also possible that many of these mid-level employees may have delayed transitioning out of their roles due to the uncertainty caused by the pandemic, meaning that the boost we've seen over the last several months could be the result of more than a year's worth of pent-up resignations."
Opportunity Hidden in Adversity
There is an old saying that "every cloud has a silver lining". Without going into the depressing stats of the recent pandemics suffice it to say it appears to be true.
Employees who were forced to work from home, spend more time with family, and create their own schedule, experienced epiphanies!
More people are becoming aware of the benefits of being a one-person deep business owner with a single operated newsletter:
1 - You can create a subscription base without becoming a social media influencer.
2 - You can control the platform something you can not do with YouTube, Facebook, and yes, even Instagram. This eliminates the possibility of getting knocked off the big platforms.
3 - You can get paid directly for the content provided to your readers.
As a one-person deep newsletter owner, you can benefit from the CENTS model anywhere around the world.
The C.E.N.T.S. approach to entrepreneurship means:
C - Control - to create the true financial freedom you must control the "product".
E - Entry - or more properly put: "create a barrier to entry". This is sometimes called a moat!
N - Need - You must create the content that your readers will eagerly pay to access.
T - Time - As Tim Ferriss so aptly described in The 4-Hour Workweek you must find a muse that will allow you to separate your time from your income.
S - Scale - Many physical product entrepreneurs are learning hard lessons about the complexity of importing, warehousing, and shipping. And the high costs associated with them.
Which Idea Should You Choose?
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