Most Americans Say Vaccination Status Important to Decision on Celebrating the Holidays with Others

Survey Conveys Improved Attitudes About the Holiday Season Thanks to Vaccinations, Increased Financial Savings and Online Gift Giving
 
DELFT, Netherlands - Nov. 30, 2021 - PRLog -- After 20 months, Americans are anxious and excited to spend time with family and friends this holiday season, and vaccination status may define how and with whom they spend the holidays. The 2021 DrawNames Consumer Insights Survey reveals just how Americans are feeling about the holidays, if they intend to celebrate or not, what they plan to spend and how they will shop for gifts. It shows that people (59%) generally feel really good about the holidays this year compared to just 38% trying to keep the holiday spirit in 2020.

The Impact of Vaccination Status

While the great vaccination debate continues in the U.S., people are anxious to spend the holidays together this year over another video conference as many did in 2020. However, it is not without some concern of personal safety and the safety of loved ones.

64% of survey respondents who normally celebrate the holidays each year believe  vaccination status of friends and family is important to their decision as to whether or not to share the holiday with others.

Pandemic Savings & Holiday Splurges


It's no surprise that a lot of participants reported having a good year financially – saving money or stimulus payments (72%), 51% reported they received a pay raise, and 35% said they saved money on commuting to work. The group that saved the most are those aged 35-44 (80%) and individuals 54+ (70%).

Roughly 73% say they plan to use the money they saved to splurge on gifts for their partner, then their children/grandchildren and finally themselves.

These splurges include:
  • Vacation/travel 74%
  • New car 58%
  • Designer clothing and accessories 53%
  • Jewelry 52%
In general, most people agreed that they just want to spend more to make the holidays extra special this year.

Gifting

Thanks to the pandemic and expansion of direct online shipping, people seem to have become more comfortable with the digital convenience. A majority of those surveyed (25+) said they plan on conducting most of their shopping online primarily through Amazon and Walmart and doing so earlier due to concerns about gifts arriving on time.

Also interesting was that 53% of respondents draw names online for their Secret Santa, compared to only 22% last year.  Sixty-six percent of respondents plan on using an app, like the new DrawNames App this year for drawing names.

About the Survey

The DrawNames survey was conducted with a random group of 1000 participants from 49 states and the District of Columbia. Roughly 54% of participants were men and 46% women predominantly age 25-54 and included a decent sampling of 18–24-year-old and adults 54 years and older.

Media Contact
Jennifer Fortney
Cascade Communications
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Tags:Gift Exchange
Industry:Shopping
Location:Delft - South Holland - Netherlands
Subject:Surveys
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