India Beauty and Personal Care Market 2021-26: Size, Share and Report
The growing focus on personal health and hygiene is one of the major factors driving the beauty and personal care market in India.
By: IMARC Group
Beauty and personal care products are manufactured using different chemical compounds obtained from natural or artificial sources. They provide skin protection, enhance physical appearance, boost the self-esteem of individuals, etc. Some of the most commonly used beauty and personal care products are color makeup, sunscreens, deodorants, serums, cleansers, toothpaste, hair dyes, facial wipes, etc.
India Beauty and Personal Care Market Trends:
The growing focus on personal health and hygiene is one of the major factors driving the beauty and personal care market in India. Moreover, the Government of India, along with many private organizations, is also undertaking various initiatives to spread awareness regarding the importance of feminine and personal hygiene. Besides this, the increasing influence of social media and the rising penetration of smartphones are further contributing to the elevating beauty consciousness among individuals in the country.
Additionally, inflating income levels and shifting preferences of consumers towards customized, organic, and premium product variants are also bolstering the market growth in India. Apart from this, several innovative strategies adopted by physical store retailers, such as housing beauty studios with personalized beauty advisors, are increasing customer engagement and enhancing their shopping experience. Furthermore, the growing availability of a wide range of products through numerous e-commerce platforms will also continue to augment the demand for beauty and personal care products across India in the coming years.
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India Beauty and Personal Care Market 2021-2026 Analysis and Segmentation:
Competitive Landscape with Key Player:
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