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SMS Marketing and other digital channels
Considering the fact that every channel and platform has unique benefits to offer, let's try to compare SMS with other marketing channels.
SMS and Video Marketing
A video can have your brand message in various ways like dialogues, texts, music, etc., which makes it more effective. A SMS cannot include a direct sound or music. You can include links in it, though.
SMS and Content Marketing
Content marketing is all about promoting a brand, service or a concept through detailed write-ups of different sizes. The same can also include graphics and videos. In a SMS, you have a limitation on number of characters and cannot include any sort of graphic, but a link to the same.
SMS and Email Marketing
In an email, you can convey your brand message in a detailed manner and can include graphics as well. In SMS you have to be short and crisp.
SMS and Social Media
A consistent interaction with customers is not possible in bulk SMS marketing. (https://www.nspiresoft.com/
Every digital marketing channel has its own specialties and only a good digital marketing company like Nspiresoft can help you get the most out of internet marketing. Hence, it is important to be wise while choosing a digital media agency. (https://www.nspiresoft.com/