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Planning, Designing, and Implementing Dashboards for Globalization Success
CSA Research's business-oriented guidance to help enterprises interpret the degree to which local markets contribute to revenue and growth
By: CSA Research
Adds Alison Toon, senior analyst at CSA Research, "Our localization maturity research has shown that dashboards are rarely defined to not only report on key operational functions but also to inform and prescribe upper and C-level management decisions. Maturity in localization analytics is not aligned with localization maturity – far from it. Strategists in all areas of business, as well as localization experts, can use this report to plan, design, implement, and evolve dashboards incorporating localization data."
As AI and machine learning with other forms of automation advance rapidly, dashboards and their underlying data will continue to evolve. In time, much of the information that dashboards passively report today will instead automate decisions – such as what to translate, how much, and when – and other actions such as provoking a quality review or signaling an escalation.
For more information or to schedule an analyst briefing, visit csa-research.com.
About CSA Research
CSA Research, formerly Common Sense Advisory, is the premier market research firm specializing in the language services and technology industry. It provides primary data and insight to assist companies with planning, brand strategy, innovation, competitive positioning, and better understanding of global markets. An independent market research company, its trusted data helps companies profitably grow their international businesses and gain access to new markets and new customers. For more information, visit: csa-research.com or twitter.com/
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