Global Marketing Automation Market: Size, Trends and Forecasts (2021-2025 Edition)
Key players of the marketing automation market are IBM Corporation, HubSpot, Inc. Adobe Inc., Oracle Corporation are also profiled with their financial information and respective business strategies.
By: Daedal Research
The report also assesses the key opportunities in the market and outlines the factors that are and will be driving the growth of the industry. Growth of the overall global marketing automation market has also been forecasted for the period 2021-2025, taking into consideration the previous growth patterns, the growth drivers and the current and future trends.
North America (The US & Canada)
Europe (UK, Germany, Spain & Rest of Europe)
APAC (China, India, Japan, South Korea & Australia)
Marketing Automation is a software that manages marketing process automatically. The marketing automation is considered beneficial to the overall business and, in particular, to the marketing team. The marketing automation market can be segmented on the basis of deployment type, channel, enterprise size, solution and application.
The global marketing automation market has increased significantly during the years 2016-2020 and projections are made that the market would rise in the next four years i.e. 2021-2025 tremendously. The marketing automation market is expected to increase due to the increasing number of Gmail users, rising usage of social messaging apps, surging adoption of cloud computing technology, growing social media usage, escalating e-commerce adoption, growing trend of mobile marketing, etc. Yet the market faces some challenges such as data quality issues, problem of cyber security, high initial implementation cost, etc.
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