Industry Insider: How Do We Get More Women in Technical Sales Roles?

STRATHAM, N.H. - March 29, 2021 - PRLog -- The North American Association of Sales Engineers (NAASE) has a busy Spring season planned, which includes trying to tackle a constant issue within the market.
NAASE is the only professional trade association geared towards technical salespeople from a wide variety of industries and sectors.  The Association was launched in June 2020, and has seen steady growth since the summer.
On May 5th, NAASE joins special guest Misha Bartlett (NY-based sales coach) to discuss how companies can attract and retain women in technical sales positions.  This will be conducted via a (free) online forum, from 1-2pm EST.   Bartlett also will be discussing how to best sell via your authentic self.  Interested attendants must pre-register via the NAASE site at:   https://sales-engineering.org/events/
Also planned in the next 1-2 months are webinars/podcasts via "We the Sales Engineers" and "Sales and Marketing Managers CONNECT".

For those interested in attaining the Certified Sales Engineer (CSE) designation from NAASE, a new digital badge has been developed and is now available for qualified candidates.   Please visit the NAASE website for more information on this non-industry specific professional designation.