Monstarlab relaunches its corporate identity

By: Monstarlab,Inc.
TOKYO, Japan - Feb. 24, 2021 - PRLog -- Monstarlab has completed an extensive rebranding effort and relaunched its corporate identity in response to accelerated company growth and a renewal of its positioning. Monstarlab's two Vietnam bases in Hanoi and Da Nang were merged at the end of last year and are rebranded as Monstarlab Vietnam.

As a global technology-led digital consulting services company, Monstarlab stands out as an alternative to existing consultancies in this new era. Partnering with clients across industries and markets to grow businesses through technology, Monstarlab focuses on delivering quality with stunning design.

The digital consultancy partners with global clients including Chr Hansen, Shake Shack, and SoftBank. Monstarlab has a team of 1,200 people in 25 offices across 16 markets, including APAC, EMEA and the Americas.

About the new corporate identity

Monstarlab was created with the aim of becoming an organization where highly motivated and talented people from many cultures, nationalities and backgrounds work together. After 15 years in business, we still feel the same way; operating as a borderless team engaging in friendly and collaborative rivalry to create innovative new services and businesses.

Our new corporate color is yellow, highlighting the individuality across the group. The logo's 'quad' symbol of four squares represents both the four corners of the globe and diverse individuals coming together to create new value.

We have updated our corporate identity by taking advantage of our increasing diversity in a process driven by a team that spans the globe. The new identity reflects a sense of uniqueness and our growth into a truly global digital consulting firm. While keeping the values that have been important to us since our founding, our new identity will help us further contribute to our clients and society across the world.

Hiroki Inagawa, Monstarlab Global CEO, said: "Since its foundation, Monstarlab has been working on a variety of projects with the mission of 'Empowering talent everywhere to engineer awesome products, services and ecosystems; building a brighter world for us all'. Now we are excited to fully integrate the teams into the Monstarlab family of 1200 people across 16 markets. The integration in APAC is the first step in our ambition to consolidate and rebrand the Group's digital consulting business companies to achieve a stronger presence as a global firm. Fuzz Productions, Nodes, and Ideyatech have added huge value and become an integral part of our group since they joined Monstarlab. Monstarlab clients around the world will enjoy the benefits of working with a truly borderless global consultancy with big ambitions."


About Monstarlab

Monstarlab is a digital consultancy established in 2006 in Tokyo, Japan. The company has 25 global offices powered by 1,200 strategists, designers and engineers who excel at strategy and delivery.

Monstarlab, Inc.
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