India Personal Beauty Market Size, Share, Demand, Trends,Growth and Forecast Report, 2026
The growth of the market is attributed to rising men awareness toward male-oriented grooming products, strong growth in the demand for personal care product via an e-commerce, increasing internet penetration & growth in working women population.
According to MarkNtel Advisors' research report "India Beauty and Personal Care Market Analysis, 2021", the India Beauty and Personal Care market is anticipated to grow at a CAGR of around 10% during 2021-26. The COVID-19 pandemic has a positive influence on the growth of hygiene care items such as soap, hand sanitizer etc. The baby and child product are also anticipated to grow at a robust rate due to upsurge in the birth rate in India. Around 24.1 million births are predicted in India for the January-December 2020 period. Thus, this would accelerate the demand for baby and child care product in the forecast period.
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India Beauty and Personal Care Market Analysis, 2021" provides comprehensive qualitative and quantitative insights on the industry potential, key factors impacting sales and purchase decisions, hotspots, and opportunities available for Beauty and Personal Care providers of India. Moreover, the report also encompasses the key strategic imperatives for success for competitors along with strategic factorial indexing measuring competitor's capabilities on 16 parameters. This will help companies in the formulation of Go to Market Strategies and identifying the blue ocean for its offerings.
E-commerce Segment Exhibits Fastest Growth
Based on Distribution Channel, E-commerce is expected to grow at the fastest growth in the India beauty and personal care products market during the forecast period. Strong growth in the e-commerce has been witnessed due to upsurge internet penetration. The launch of various online BPC platform, launch of international brand via e-commerce websites such as Nykaa and easy availability of beauty products to consumers are some of the factors promulgating the growth of Beauty and Care Product Market in the forthcoming period as stated in MarkNtel Advisors' research report "India Beauty and Personal Care Market Analysis, 2021".