Webfitters Launches New Website for Terry Talks Nutrition
Because Terry Talks Nutrition's website was almost 10 years old, there was a backlog of information spanning half a decade that needed proper organization and categorization. An easy to navigate website that's not bogged down by an abundance of content is crucial to creating a robust website. We made changes that accommodate the needs of a healthy-functioning website (this included removing almost 40% of the site's dated articles!).
With Terry's team by our side, we began by combing through their analytics to determine high-traffic areas. This would help with the site map and overall organization of the website because we could identify which pages needed to be more accessible to the audience.
The overall look of the page had to be redesigned so the audience was instantly attracted to the website. This would allow for further engagement and help build excitement in the user as they viewed the available content!
When you have as many articles as Terry does, we enabled a tag system and a 'favorite' feature to make searching for an article easier and categorizing the content super simple. To make the site even more engaging, our team implemented a hashtag feed system which pulls in Tweets that feature a specific hashtag unique to their site.
Congratulations to Terry Talks Nutrition (https://www.terrytalksnutrition.com/
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