Augmented Reality and the Hospitality Industry

TYNE AND WEAR, U.K. - Oct. 28, 2020 - PRLog -- It's proving increasingly difficult to find an area of our daily lives that technology hasn't enhance in some way shape or form. Intelligent, innovative solutions are making us all more efficient as we go about our day-to-day lives. Everything from dining out to staying in hotels has been brought in line with the digital age — especially as businesses incorporate new methods following the Covid-19 pandemic. Augmented reality is one of the top emerging tools being used within the hospitality sector. From speeding up check in desks to providing guests with control over the ambience of their rooms, we're going to take a look at some of the top ways that these technologies are being implemented into the industry.

Adding new dimensions with AR

Augmented reality, known as AR, uses technology to alter a person's perception of their surroundings. It offers a simulated virtual environment for a person to interact with. It can be applied to a range of purposes, from entertainment to training facilities, and it can be accessed through devices such as smartphones, headsets, or tablets. With AR, the existing surroundings are still there, but the digital elements it creates add a layer over reality — hence the name! Through AR, environments can become more interactive, providing the user with a new perspective. So, how can this be adapted for the hospitality sector?

Take a tour the smart way

While the booking process has moved online, we could be anticipating a further shift towards AR based booking systems. While 360 degree tours such as the Coniston Inn's virtual tour for their accommodation are already popular with guests, this service could become even more thorough. The technology can add real time dates and information to provide guests with a better idea of room availability, the facilities available, and any events happening in the location of the hotel. By providing these extra details, guests can book a trip that suits their requirements. Information such as transport links could also feature on these AR tours, giving guests a genuine perspective of how they'll get around the area during their stay. Whether you're visiting the hustle and bustle of London, or if you're simply looking for some traditional pubs in the countryside, an AR tour could give you a first-hand perspective through some creative digital elements.

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