Critical Resources Available For Minority Entrepreneurs In The Food Retail Industry
Navigator Lighthouse Foundation Address the Lack of Diversity in the Grocery Aisle
By: Navigator Sales
Minority-owned entrepreneurs face many unique challenges, specifically when it comes to securing capital to start or grow a business. The Navigator Lighthouse Foundation aims to increase the representation of minority and women entrepreneurs in the food retail industry. We provide the pathway to product sales that would otherwise struggle to achieve relative to the major CPG and other consumer brands
"We connect retailers with brands from this growing network and lead minority relationship consultations to ensure these brands are well-supported through each retailers' system. With these tailored solutions, we will see an increase in three key areas: the presence and exposure of under-represented entrepreneurs, the number of qualified CPG entrepreneurs, and the successful integration of minority-owned brands into the marketplace."
Navigator Lighthouse Foundation is the charitable arm of Navigator Sales and Marketing, a food and beverage broker that represents specialty, ethnic, organic, niche, and emerging brands. This has always been key for Navigator as they represent numerous brands that were women and minority owned, such as ECOS, Purpose Tea, Ramona's Frozen Burritos, and Panacea Life Sciences to name a few. The launch of Navigator Lighthouse offers sales support services and focus that many of these entrepreneurs do not always receive. The mission of the Foundation is to educate, train, provide funding opportunities and provide access to critical resources to prepare business leaders' growth.
"We commit to combat systemic racism, devote more of our time, platform, and resources to uplifting the Black, Brown and Women Owned Business Owners," said Allen Pierce, Founder of Navigator. Navigator Lighthouse will mentor businesses for success, provide access to financing, and provide connections to investors, tech and supply chain resources aimed at growing Minority and Women-owned businesses in the Food & Beverage and Consumer Products Industries. Those interested are encouraged to apply at navigatorsales.com/