Keep Your Business Going Even In the Lockdown Through A CRM Solution

By: FinCRM
PUNE, India - Oct. 5, 2020 - PRLog -- The time that we all are going through has brought about drastic changes in our lives, both personally as well as professionally. You cannot even venture out of your home due to COVID-19, but you need to keep your business running. Work from home has become a trend in the times of stay home, stay safe. Organizations have realized that they need software, like CRM, to keep their business going from home.

If you and your team are not working anyhow because you do not have any tools or software yet, then there are chances that you may almost touch the bottom in the competition after lockdown. You may not have the idea that CRM software can be very fruitful for your business. We don't know that till when COVID-19 is going to wreak its havoc on us, but this is for sure that we cannot just sit and wait for the good time to come.

CRM software is gaining much traction these days as many organizations are aware of its usefulness. GlobalData projects that CRM applications segment is likely to escalate at a CAGR of around 3.3% over 2023 in India. If predictions are to be believed, India will spend around $2.3 billion on CRM by 2023. These figures are enough to convey the importance of CRM for any organization, be it an SME or MNC.

Let's find out the answer to the question that must have popped up in many minds- What is CRM?

CRM, an acronym for Customer Relationship Management, is a tool to handle the relationships and communications of a company with its prospects or customers. The basic goal of this handy tool at your disposal is to enhance your business relations quality, improve employee productivity, perk up profitability, and manage sales. You can manage the entire lifecycle of buying journey, from acquisition to post-sales support. Many CRM software providers offer a multitude of other features, like FinCRM (, which is a CRM-cum-office organizer. It is highly recommendable if you are on a tight budget during this lockdown period but still wants to grow. You can try it for free here (
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