State of Yucatán Continues Tourism Reopening with High Standards of Bio-security

During September, the state of Yucatán took a giant step in its reopening of tourist activities, operations in congress and convention centers, and increased capacity in hotels and restaurants
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MERIDA, Mexico - Oct. 2, 2020 - PRLog -- State of Yucatán entered the second phase of its tourism reactivation plan in September, successfully reopening cenotes and archeological sites, including Chichén Itzá; most tourist activities and tours; and haciendas, hotels and restaurants, along with limited operation of its congress and conventions centers — all under strict compliance with new sanitary measures and regulations. All businesses must be certified with the Certificate of Good Sanitary Practices developed by the Ministry of Tourism of the state of Yucatán and undergo an on-site review of their facilities by the Yucatán Health Secretariat (SSY). The certification program was approved by the World Travel and Tourism Council (WTTC) and its "Safe Travels stamp" effort.

To date, more than 1,200 companies and tourist sites in the state of Yucatán have registered to obtain the certification, with 400 already completing the process — after which they also obtain the WTTC Safe Travel stamp. It's recommended prospective visitors visit website, where they can find in detail the activities and certified operators with whom they can plan their visit to Yucatán.

On Sept. 7, Mexico's National Institute of Anthropology and History (INAH) started to open archeological sites found across the state, including iconic Chichén Itzá and Uxmal, at limited capacities. Yucatán's meetings and conventions sector will start its reactivation, gradually and also with limited capacity, starting Oct. 12.

As part of the reactivation campaign, the Ministry of Tourism, which is headed by Michelle Fridman Hirsch, maintained active communication with heads of different local, national and international tourism entities to keep the destination top of mind as tourism beginning to reopen. A promotional campaign was launched, with destination presentations to wholesalers and retail travel agencies. In addition, a public relations campaign was maintained to continue the destination's position within the domestic Mexican market, while a U.S. and Canadian campaign aimed at communicating the steps of the reopening process, as well as the latest news from Yucatán, is planned.

Mérida International Airport is operating more than 100 weekly flights with different airlines that have placed their trust in the state, thanks to its work to remain a safe destination, and have decided to increase and re-incorporate routes and frequencies to Yucatán.

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Gustavo Rivas-Solis

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Tags:Yucatan, Mexico, COVID
Industry:Marketing, Tourism
Location:Merida - Yucatán - Mexico
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