APRIL International Care upbeat on post Covid-19 world

By: www.april-international.com
 
 
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LONDON - Sept. 27, 2020 - PRLog -- APRIL International Care, the specialist international private medical insurance (IPMI) division of APRIL Group, has reported a strong half year with new business holding firm across Europe and Asia. The Group remains optimistic that the industry as a whole will ride out the current pandemic storm and in fact believes the market will be in a stronger position as clients consider medical insurance requirement a necessity not a luxury.

Brokers will see business grow, as clients demand more detail on the extent to which policies will protect them. UK managing director Joe Thomas noted that, "Business levels continue to be strong in our core UK market and at the same time, we are writing significant volumes of new business in new territories, such as Germany and Africa."

However, APRIL International is expecting transaction levels for a significant part of the rest of the year in Europe in particular to be muted, as many borders remain closed. As a result, this will prevent both business and holiday travel.

In the Far East and Asia, the recovery has been much quicker. Locally, in Hong Kong, where in the year to date total cases amount to around 4800, with just 77 deaths, the authorities did not need to move to a full lockdown.

Hong Kong based [Customer Journey and Digital Marketing Manager, Kylee Lancsar] explains, "In some ways, SARS was a dry run for much of Asia. Valuable lessons were learned and as a result, containment of the virus has been in general far more successful than in Europe. We quickly deployed our remote working systems, which have enabled us to continue working with brokers, delivering online seminars, sales support and training. The result has been business referrals and claims are running at stable levels in line with 2019, whilst we faced an impressively low number of Covid-19 cases."

APRIL International Care policies cover inpatient costs, in the event of a positive Covid-19 diagnosis that requires hospitalisation. If clients are showing symptoms of Covid-19, they can reclaim the cost of being tested provided they have the appropriate outpatient cover.

Anticipating the changes that a post Covid-19 world will bring, Joe Thomas sees a particularly bright future for specialist IPMI brokers.

APRIL International Care are specialists in designing and delivering flexible international private health insurance solutions for individuals, families, students and companies. For more information, contact APRIL International Care in Hong Kong and the UK, or visit www.april-international.com.
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Tags:Private Medical Insurance
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Location:London City - London, Greater - England
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