Demand for private jet flights is soaring says top UK luxury travel consultant

Having had to refund more than £500,000 in customer deposits as a result of holiday cancellations due to the coronavirus pandemic, one of the UK's top travel consultants has seen a boom in private jet bookings.
By: Big Business Events
Adam Stott (left) pictured with Dan Salmon.
Adam Stott (left) pictured with Dan Salmon.
CHELMSFORD, U.K. - Sept. 1, 2020 - PRLog -- Twice voted 'Luxury Travel Designer of the Year' in 2019 and 2020, from over 63,000 agents in the UK, owner of boutique luxury travel consultancy, Never a Wasted Journey (, Dan Salmon, has reported a surge in private jet travel. His experience reflects industry statistics which suggest that the sector is seeing a rapid rebound from the decimation to the aviation industry caused by COVID-19.

Although global commercial aviation traffic is operating at around just 15% of last year's totals, private flights are running at up to 70% or more of normal, according to Private Jet Card Comparisons. This growth is being driven almost entirely by new customers wanting to avoid crowded airports and aircraft. Costs of certain flights are now 30% to 50% cheaper than they were a year ago, bringing them closer in line with first-class or business-class seats. Salmon commented:

"I have seen a massive spike in demand for private jet travel from UK customers since the Covid-19 lockdown in March. People are worried about travelling through crowded airports and on regular flights. I have also found higher demand for premium class travel on commercial flights and exclusive private villa hire at the destination."

Having established his travel consultancy in 2013, Salmon turned to Forbes Business Coach and founder of Big Business Events (, Adam Stott, to help him harness the power of social media to grow his business. In just two years, Never a Wasted Journey has grown sales from £50,000 per annum to over £1.5million with the majority of bookings coming through social media referrals. Salmon's bespoke approach to tailoring unique high-end holidays has attracted a number of celebrities and sports stars, who are now customers.

"Joining Adam Stott's Gold Circle has resulted in some incredible improvements to my business and in a relatively short space of time," said Salmon.

"I have learnt so much and knew that he would be able to help me grow my brand, given that he's had stellar success himself in building a £40million business using social media. My long-term objective is to be the 'go to' person for that luxury holiday."

Commenting on the coaching support he's given to help advance Salmon's business, Adam Stott said:

"Positioning a luxury brand requires a more tactful approach when it comes to social media strategy. Dan has been following my four-step funnel process and has built up a good amount of awareness within his target market, enabling him to improve his sales conversion rate."

Big Business Events
Tags:Luxury Travel
Location:Chelmsford - Essex - England
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