Customers love offers, use text online service
Providing a simple and easy way to learn about your sales or even new products, is a win-win situation. And we have the reason why customers prefer mobile text coupons.
By: TARGET GLOBALL LLC
It goes without saying that customers love offers! And providing a simple and easy way to learn about your sales or even new products, is a win-win situation. And we have the reason why customers prefer mobile text coupons.
This is the most important feature of the SMS marketing. You will have the most organized mailbox. Most of us receive spam emails from companies we never heard of, and it can drive us crazy. Customers will choose to give their phone number to companies they trust. This way they don't have to spend endless hours cleaning the mailbox!
Plus, some companies and brands go over the top and personalise each message in order to make you feel special.
According to the report "Improving the Performance of Mobile Coupons", 61.9 % of customers are using grocery and retail-based coupons. Also, the report states that consumers want to have control over the mobile coupon process and they see the feature "push notifications"
Also, another research has shown that the number of mobile users who use coupons, will continue to grow and by next year is expecting to reach 1.05 billion. That's a vast market.
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