Bavarian Inn Restaurant and Lodge Release new Private Selection Maker's Mark Bourbon

FRANKENMUTH, Mich. - Aug. 18, 2020 - PRLog -- The Bavarian Inn Restaurant and Lodge (http://www.bavarianinn.com/) have teamed up with Maker's Mark, one of the country's finest producers of American bourbon, to release a unique private label bourbon.

The Bavarian Inn Private Selection, by Maker's Mark, is now available at the Restaurant and Lodge following its arrival in July. It will also be featured at a sold-out Bourbon Dinner later this month.

The new Bavarian Inn bourbon is the latest product in a strong private label program already in place at the Restaurant and Lodge that includes beer, wine and root beer, among others.

"For decades we have offered high quality private label beers and wines on our Bavarian Inn properties," said Bill Zehnder, President of the Bavarian Inn. "My father Tiny Zehnder had always hand selected each one, so when Maker's Mark offered us a chance to develop our own bourbon we jumped at the opportunity. As a private select drink it will nicely complement our current list of excellent bourbons."

Under the Maker's Mark process, the Bavarian Inn team, including family members and key managers, traveled to Kentucky where they chose the various barrel "staves" that would develop the flavor profile for this private selection. The 50-gallon barrel took over five months to distill.

While bottles of the bourbon are not being offered for sale, guests at the Bavarian Inn properties can try it many different ways, offered "neat," "on the rocks" or in a number of classic bourbon cocktails. Bar managers at the Bavarian Inn are currently working on developing specialty cocktails using the bourbon that will be unique to Frankenmuth.

There will also be a special experience planned for October on the Covered Bridge where a new "Triple B" cocktail made with the private selection bourbon will debut. The "Triple B" name came about after a guest suggested Bill Zehnder call the bourbon "Bill's Bavarian Bourbon," or "Triple B."

The Bavarian Inn first began its relationship with Maker's Mark last year when planning the Restaurant's first bourbon dinner, an event in January that drew over 200 guests.

As the relationship grew, Bill Zehnder said his daughter connected them with another Frankenmuth High School graduate who works for Maker's Mark. From there the family worked with a Maker's Mark "diplomat" to learn about and become involved in distilling the special bourbon.

Maker's Mark private select program allows customers to take a fully matured cask strength bourbon and have staves with different flavor profiles inserted to enhance and finish the flavor process. This barrel finishing takes an additional nine weeks to complete.