Atlanta Black Radio Stations, Urban League Come Together
Black Radio United for the Vote Campaign launches with radio blitz
By: Urban League of Greater Atlanta
The campaign will provide information on voter registration, early voting, absentee ballots, and more. Regional leaders, young activists, celebrities, and on-air talent are lending their voices to share the importance of voting in the 2020 elections.
The radio stations, the Atlanta Urban League and campaign partners will focus on the vote through November and will host a one-day monthly blitz in July, August, and September.
The campaign also features a website – MyVoteCountsGA.com -- that makes it easy to register and exercise the right to vote. Additionally, listeners are urged to complete the 2020 Census.
"This is history in the making," says Terri Avery, director of Branding and Programming at Cox Media Group. "Ten radio stations in Atlanta united for the vote says we are stronger together."
On July 23, Aug. 20, and Sept. 17, 10 stations will promote the campaign through messaging and interviews with a variety of campaign partners between 8 a.m. and 6 p.m.
The 10 stations include KISS, MAJIC, V103, STREETS, HOT, WAOK, PRAISE, WCLK, OG and CLASSIX.
"Radio continues to be a powerful medium for educating people in our communities who want to be engaged in choosing who holds seats of power at the federal, state, and local level but are unsure of how to register, verify registration, or find vital information about early voting and polling sites," says Nancy Flake Johnson, president, and CEO of the Urban League of Greater Atlanta.
The campaign is targeted to Black citizens who have not engaged in the electoral process or whose participation in the process has declined. In 2016 the national Black voter turnout rate fell for the first time in 20 years in a presidential election to 59.6%. It had reached a record high of 66.6% in 2012 when Barack Obama was on the ballot.
"This is one of those times when the phrase 'strength in numbers' really fits," Avery says. "
About Urban League of Greater Atlanta: The Urban League of Greater Atlanta (ULGA) is a non-profit civil rights organization dedicated to the social justice and economic advancement of African Americans founded in 1920. The ULGA is a person-to-person organization operates as a Financial Empowerment Center (FEC) that supports youth, adults and families to become financially empowered. For more information call 404-659-6580 or visit our website at www.ulgatl.org