Discovery Map's Sam and Ann Douglass celebrate 25 years of Making Maps, Friends and Memories
In a day and age when most marriages don't last 25 years, Sam and Ann Douglass achieved that milestone long ago and accomplished another one: 25 years as business partners as owners of five Discovery Map franchises.
By: PR Works
The Douglass's maps are part of Discovery Map International, Inc. (DMI). DMI is the leading provider of curated guides to top tourist attractions, cities and towns throughout North America. Including the Douglass' five, Discovery Map has more than 130 maps across the U.S. and Canada. It is the charge of a franchise owner to sell advertising space on the printed map and the online digital version, available at discoverymap.com.
"I'm not sure what we envisioned when we first purchased the Discovery Map of the Lakes Region franchise," said Sam Douglass. "We thought the maps were great and we became the first franchisee. We could see the value and were attracted to how much people loved the maps. After getting our feet wet with the first one, it was pretty clear that Discovery Map would be useful in a number of areas beyond the Lakes region. So, we went for it."
The couple first encountered Discovery Map while working at the Sugarbush Ski Resort in Warren, Vermont. Ann worked in the marketing department and Sam worked in group sales and on-hill events. He utilized the Discovery Map of the Mad River Valley to help showcase the wide range of attractions for those looking to book outings at the resort.
When the couple's colleague, Chan Weller, left Sugarbush and became the Discovery Map franchisor—it was then called Resort Maps—Sam and Ann leapt at the opportunity to own a map.
"When we first started out, Sam worked the business full-time and I kept my day job as a sign language interpreter at a local school and helped out part-time," said Ann. "But we saw the first map take off and jumped at the opportunity to expand."
Steve Dubin, PR Works