Ruby Appoints Rebecca Grimes as Chief Marketing Officer
Former Cheetah Digital, PowerReviews and Vibes B2B marketer to lead Ruby's sales, marketing and go-to-market teams
"Rebecca's experience both in building and optimizing go-to-market strategies for technology and services companies will be instrumental as we continue to deliver value to our 10,000+ customers and identify growth markets for our products and services," said Winkler. "Her leadership and values mirror the foundational mission and values at Ruby, and she has a proven track record of experience needed to drive this next chapter of growth."
With more than 20 years of experience in B2B SaaS-based technology companies, and 10 of those years in marketing technology, Grimes is an expert in building and leading teams through unparalleled growth. Before joining Ruby, she served as Vice President of North America Marketing at Cheetah Digital, where she rebuilt the marketing team, processes and launched an enterprise account-based marketing model for their cross-channel marketing solutions. Her previous roles include SVP of Marketing and VP of Product Marketing at PowerReviews, Sr. Director of Sales Strategy and Solutions at Vibes, and sales and marketing leadership roles at Chicago-based companies including Panduit, CenterPost Communications and ServiceMaster.
"When I was learning about Ruby, there was one consistent theme in all of my conversations—
"I am thrilled to join such an experienced leadership team and build on the foundation and culture that Jill Nelson established when she founded the company 16 years ago with our unique personalized services and purpose-built technologies,"