DECK 7 interviews Kolja Eikelmann, CMO & Head of Marketing at PPG Industries
Kolja shares his unique marketing experiences and gives us interesting insights about PPG Industries
By: DECK 7
He has a proven track record working in both highly complex matrix organizations as well as entrepreneurial and fast-moving business contexts. Kolja's main specialties include business development (impact of innovation and digital on traditional business models), consumer data (customer journey mapping, analytics & performance, CRM, big data), connected commerce in traditional and emerging industries, agile service marketing, change management, and international marketing.
Kolja has also written books within the context of marketing performance and retail entry strategies. Having a keen interest in digital and marketing innovations as well as deep consumer insights, Kolja is known for his successful track record of bringing digital and marketing innovations into large accounts and establishing growth programs to foster incremental business changes to drive cultural change throughout the organization.
Kolja is constantly traveling around the world and in touch with the international marketing community. He loves to speak at small as well as large events. Read the complete interview here - https://chemical.report/
About DECK 7:
DECK 7 is a digital marketing, lead generation and media services company consisting of 300 marketing mavens, data science experts and martech engineers who deliver services to our clients worldwide. Headquartered in San Diego, we orchestrate and execute over 2800 campaigns each year for brands, agencies and martech platforms. Contact us at https://deck7.io/
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