Pet Professional Guild Launches New Subscription Platform for Official Trade Publication
BARKS from the Guild to offer both digital and print subscriptions
BARKS is a comprehensive educational tool for pet professionals, written by PPG members, covering all things animal behavior and training, pet care, canine, feline, equine, avian, pocket pets, and exotics, as well as shelter and rescue, advocacy, business, sales, marketing consulting. It also features interviews with key industry figures and canine research scientists plus in-depth reports from all PPG's educational events worldwide. As per PPG's Guiding Principles, which state that shock, pain, choke, fear, physical force, and compulsion-based methods should never be used in training or pet care, BARKS is targeted towards the animal behavior, training and pet care professionals that comprise the core of the organization's membership, as well as other pet professionals and pet guardians who are interested in learning more about modern, science-based, force-free training techniques and tools. Each issue of the 64-page publication includes an in-depth cover feature and a further 15 or so articles covering a diverse selection of topics relevant to today's pet professional, as well as book reviews, PPG news, and member profiles. BARKS is also a valuable resource for advertisers, whose products and services are guaranteed to reach their intended target audience.
The new BARKS digital subscription plan begins immediately, starting with the March 2020 issue. Anyone wishing to gain access to this issue online (and all ensuing issues) is encouraged to subscribe on the new platform with immediate effect (https://barksfromtheguild.com/
"While subscription to the digital edition of BARKS will remain completely free of charge, as it always has been, we have chosen to ask readers to register so we can increase the features and benefits we make available to them, as well as prepare to launch the annual subscription to the print edition," said PPG president Niki Tudge. "By making the latter more easily available, we can more effectively continue to promote education, resources, information, equipment, ideas, methods and techniques that both pet professionals and guardians can trust while we work to raise industry standards as a whole."
"One of the most common questions we are asked by our members is whether an annual print subscription to BARKS is available, and we are pleased that we can finally make that a possibility,"
About the Pet Professional Guild
The Pet Professional Guild (PPG) is a 501(c)6 international member organization founded on the principles of force-free training and pet care. Its membership represents pet industry professionals who are committed to force-free training, pet care philosophies, practices and methods. Pet Professional Guild members understand force-free to mean that shock, pain, choke, fear, physical force, or compulsion-based methods are never employed in training or caring for a pet.
About BARKS from the Guild
BARKS from the Guild is the official bimonthly trade magazine published by the Pet Professional Guild. It covers all things animal behavior and training, pet care, canine, feline, equine, avian, pocket pets, and exotics, as well as business, sales, marketing and consulting and is a must-read for animal behavior, training and pet care professionals, as well as pet guardians interested in learning more about modern, science-based, force-free training techniques and tools.
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