Florida Based Women's Apparel Brand To Debut Body Positivity Denim Campaign

JACKSONVILLE, Fla. - Nov. 1, 2019 - PRLog -- Pretty Pieces, a women's apparel boutique known for daring styles and elegant looks, will launch their denim campaign entitled "I Love My Body". With a focus on empowering women to love their bodies, the campaign will feature denim aimed at all body shapes, sizes, heights and types. The collection will offer size small to 3x, with hopes of empowering women to feel beautiful regardless of their shape or size.

"What started out as a campaign to launch our new denim line transitioned into a beautiful display of women empowerment,'' said Nicole Banks, owner and fashion stylist of Pretty Pieces. The campaign imagery features 9 women of color, from different walks of life, all wearing different styles and sizes. " It was important for me to be sure that everyone could look at our images and see themselves,'' said Banks. " As women, we are constantly shown imagery that creates unrealistic expectations on how we should look. My hope is that this campaign will empower women all over the world and make them feel beautiful in the skin they are in".

While the campaign imagery will feature jeans only, the collection will feature varied denim styles like cropped denim jackets, tops and the signature, "pretty perfect" skinny jeans. Pricing will vary from $22.99 - $99.99 USD, available for purchase in store and online at www.shopprettypieces.com.

#ILoveMyBody #PrettyPiecesDenim

https://www.youtube.com/watch?v=lChhKl0N3MQ=video_code



Assets available here:

https://ilovemybodycampaign.ucraft.net/

http://bit.ly/PPILMBLookBook

For press related inquiries:

Tabitha Higgs

Bright Concepts Media Group

Tabitha@brightconceptsmg.com

About Pretty Pieces Boutique

Finding that perfect Pretty Piece for a night out on the town, a Sunday morning church service or a Monday morning meeting shouldn't be a hassle. Pretty Pieces is an online retail experience offering fabulous accessories, one of a kind clutch bags and vivacious pieces that will turn heads as you walk by.

Pretty Pieces keeps the hottest, chic couture online! Pretty Pieces isn't just your ordinary online retailer, but an online fashion experience providing high quality pieces at affordable prices that will keep you coming back for more.