NEWS: Beating Brexit Sunêlia Vacances in new Partnership with Best of British

By: Sunelia Vacances
 
PORT APPIN, France - Oct. 29, 2019 - PRLog -- For images or more details please do contact Jane@mediacontactspr.co.uk

Sunêlia Vacances (www.sunelia.com/en), France's leading luxury holiday park operator,  has entered into a partnership with its UK counterpart Best of British (www.bob.org.uk).  The agreement, signed 27th September, will permit marketing initiatives to raise awareness of 85 high-quality destinations.  Marc Canavaggia, managing director of Sunelia Vacances, said: 'I see this as a win-win situation. I'm delighted to have found a partner in the UK with similar values and of a similar quality to our holiday offering in Europe.'

Sunêlia's portfolio of 30 sites - 26 in France (9 on the Atlantic Coast, 7 on the Mediterranean, 7 in the countryside and 3 in the mountains), 2 in Spain and one each in Italy and Holland - complements the 55 Best of British locations in England, Scotland and Wales.

British holidaymakers signing up to the Sunêlia and Best of British loyalty schemes will enjoy advantages with each programme, and benefit from regular offers, exclusive packages and waived booking fees.  Park owners also benefit from wide-reaching cross-marketing opportunities and the chance to exchange knowledge with colleagues.

Both groups demand rigorous vetting and maintain regular inspection procedures. Membership cannot be bought, and strict criteria insist parks are independent, representing only the high-end of the market.  The two associations' common values include consistent quality, innovative and original entertainment, a pledge to deliver the highest standards in facilities and customer service, impressive loyalty programmes with extra benefits for members, a guest satisfaction guarantee and constant improvements in response to customer-feedback.

Sunêlia offers value-for-money holidays packed with fun and a touch of luxury.  The USPs include first-class cuisine and thrilling water parks with indoor and outdoor pools at most sites.  More than half the holiday parks have a spa or wellness area, most of which are endorsed by the prestigious Spa de France marque.  All members of the diverse portfolio offer accommodation ranging from budget chalets to designer lodges and most offer the option to pitch a tent or park a camper van.  Kids' clubs and entertainment are offered in high season (July/August).

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Source:Sunelia Vacances
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Tags:Sunelia
Industry:Travel
Location:Port Appin - Loire Atlantique - France
Subject:Joint Ventures
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