Where The Cars Are The Stars – 1953 Motorama - Cars Concours D'elegance
Let's go back to the days of "dream cars", where not only were these cars destined for an elite audience but were destined for a travelling road show that spanned more than a decade.
Let's go back to the days of "dream cars", where not only were these cars destined for an elite audience but were destined for a travelling road show that spanned more than a decade. From 1950 through to 1961, GM's latest production cars were presented to mass audience's across North America, as a travelling car show. Of those production cars displayed, the Cadillac Eldorado, the Buick Skylark and the Oldsmobile Fiesta – a trifecta of luxurious "sports convertibles"
The 1953 Cadillac Series 62 Eldorado, seen in our Motorama class represents the production version introduced at the 1953 Motorama show, displaying a painted metal tonneau cover for the retractable top, wide white-walled real wire tires. Inside, there are leather seats, a leather-finished instrument panel, simulated leather hand grips on the steering wheel and chrome garnishes throughout.
The 1953 Buick Roadmaster Skylark, originating from a sketch by Buick's design division's general manager, the production version evolved from a 1951 Roadmaster convertible. Cut-down doors, unique fenders, full wheel openings with moldings that swooped up over them would lead to a styling signature identifying Buicks for years to come. Leather upholstery, power brakes and steering, hydraulic windows, a radio and electric power antenna were all standard on the 1953 vintage.
The 1953 Oldsmobile 98 Fiesta, the last of the trifecta featured, was also the least known, and the rarest. Given the fact that it was not well promoted may have led to its lack of popularity, however, it didn't look that much different from another Oldsmobile's. Loaded with every factory option of the day, including leather upholstery, a headlight dimmer, backup lights, power brakes and steering, hydraulic power windows and front seat – it also had a heater/defroster and a 'Wonderbar' radio.