Australian Liquor Marketers Partner with StayinFront to Optimize Field Force Effectiveness
By: StayinFront, Inc.
StayinFront will provide its best-in-class mobile solution, TouchCG Advanced, for ALM's sales representatives to conduct more tasks in every store visit, and its back office tool, TouchCG Admin Portal, for ALM's systems administrators to enable them to efficiently manage in-field teams.
Recognized by leading industry experts and analysts, StayinFront was ranked Best-in-Class for Mobile UX, Analytical Insights, Retail Activity Optimization, Guided Selling, Coaching and Interactive Customer Presentations in the Promotion Optimization Institute's Vendor Panorama for Retail Execution and Monitoring in Consumer Goods 2019.
"After an extensive search, we are pleased to have selected StayinFront, as we are impressed with their ability to provide us with a solution that supports our selling capabilities across all our routes-to-market – off-premise, on-premise and hybrid liquor outlets. StayinFront's platform enables us to streamline our processes and set activity targets and tracking for our Business Development Managers, and allows our system administrators to view built-in-analytics, dashboards and KPIs to maximize the power of the system," explained Chris Baddock, CEO, Australian Liquor Marketers.
"We look forward to providing ALM's field teams and managers with our award-winning technology that will empower them to Do More, Know More and Sell More on every visit," commented Archel Aguilar, Managing Director, StayinFront Group Australia Pty Ltd.
About Australian Liquor Marketers
ALM supplies over 12,000 liquor customers. In addition to supplying liquor stores, ALM incorporates a specialist on-premise liquor division that supports bars, pubs, restaurants and hotels. It also provides a similar supply service in New Zealand via the Tasman Liquor Company. Through our network of 14 distribution centres located in each State and Territory in Australia, and in New Zealand, we support independent businesses with a competitively priced and extensive liquor range, delivered through our cost effective and efficient supply chain.
StayinFront is a leading global provider of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organizations. Companies of all sizes, in over 50 countries use StayinFront software to streamline sales operations and reduce the complexity, time and expense associated with field efforts. For more details about StayinFront products and solutions, visit https://www.stayinfront.com/