New Showroom Squared platform removes risk and inefficiencies from custom furnishing orders

Custom furnishing brands and trade showrooms can now expand services online
By: Showroom Squared LLC
LAKE FOREST, Ill. - Aug. 14, 2019 - PRLog -- Showroom Squared LLC announces the launch of a revolutionary cloud-based technology platform designed for custom furnishing companies, trade showrooms and designers.

Showroom Squared offers new ways to reach and engage interior designers and trade buyers in the $65 billion custom furnishing market with services that extend and enhance the in-showroom and purchasing experience online.  The platform has been developed over three years with Chicago-based user experience and development agency Codal.  Today's launch follows a year of pilot testing and collaboration with multi-line trade showroom Lusso Design Resource.

"The platform has allowed us to grow our business, save time and offer transparency of order status.  We are also very motivated to go paperless and Showroom Squared allows us to do that without concern as it captures all intricate details of each order and its communication history." – Laura Nagel, Owner of Lusso Design Resource.

"In my own design business, it became clear early on that the ease of finding and ordering ready-made products online was not extending to the more complex and sophisticated custom furnishings market where thousands of brands are still anchored to offline, and by now, antiquated ordering and collaboration processes.  So, we decided to do something about it." – Eileen Carroll, interior designer and Showroom Squared founder.

Features and benefits of Showroom Squared -

  • Be easy to find – online product catalogs provide designers and trade buyers with easy search and access to product details – pricing, images, spec sheets; and connect directly with local showroom or sales rep from whom quotes and orders can be requested with a click.
  • Be easy to work with – an omnichannel experience with transparency to all transactions, specification changes, communications and approvals, provides a superior customer experience and reduces admin time, errors and delays for everyone.
  • Be responsive to a changing market – new data analysis provides insights into buyer interaction with products across the full spectrum of the sales pipeline.

The Showroom Squared platform is available now to custom furnishing brands and trade showrooms on a subscription basis.

For more information, visit

About Showroom Squared: Showroom Squared is a technology company focused on the interior design and custom furnishing market, and developed by Chicago area husband and wife team Daniel Carroll, an information technology specialist, and Eileen Carroll, an award-winning interior designer and owner of Lake Forest-based Eileen Carroll Design.  Their focus is to provide web and mobile technology solutions to the thousands of companies involved in the manufacture and sale of custom furnishings whose customers expect them to engage in new ways but don't have the resources to build such complex solutions.

Daniel Carroll
Showroom Squared

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