A call for investment & effective health policy: comments on Finland's Presidency of the EU Council

PARIS - July 19, 2019 - PRLog -- THE International Union for Health Promotion and Education (IUHPE) applauds the direction taken by the Finland's Presidency of the Council of the European Union in highlighting that an increased focus on health (and health promotion) has many co-benefits beyond health. The IUHPE calls for this positive intent to be backed by policy and investment in health promotion systems.

Critically, the benefits of healthy communities and populations extend to a healthy economy and higher productivity. However, the co-benefits of investing in health and wellbeing also extend to improvements in sustainability and environmental quality, education and social policy, all of which are conducive to equitable societies.

"The wellbeing of people and their communities is a prerequisite to sustainable societies and should be central to Government policy. This is also true in reverse – a strong economy and a sustainable environment support a health promoting future," said Adj Prof Trevor Shilton, IUHPE Vice President for Advocacy.

But how is this achieved? The IUHPE has outlined a framework for investing in sustainable health promotion systems. Adj Prof Shilton said "Making meaningful progress towards achieving health targets is dependent on strong political leadership, and this would result in sustainable financing of strong health promotion institutions, a strengthened health promotion workforce and comprehensive programs."

It is only through investment in promoting health and wellbeing that the major health issues that are crippling economies and destroying lives – such as chronic conditions and air pollution – can be sustainably prevented.

For more information on the IUHPE framework, please read its position statement: "Beating NCDs equitably. Ten system requirements for health promotion and the primary prevention of NCDs," available at https://www.iuhpe.org/images/IUHPE/Advocacy/IUHPE_NCDs_positionstatement.pdf.


The International Union for Health Promotion and Education (IUHPE) is a global professional non-governmental organisation dedicated to encouraging health promotion action and advancing health equity around the world. For over 65 years, IUHPE makes evidence-based health promotion knowledge and practical experience broadly accessible, notably by organising world and regional conferences, and by publishing a high-quality scientific journal. It also engages in partnerships to undertake projects of global, regional and local scope and promotes capacity development in the health promotion workforce, including through the IUHPE Health Promotion Accreditation System. IUHPE strives for health equity by promoting excellence in policy and practice for inclusive, quality health promotion. To learn more, visit www.iuhpe.org.

Patrícia Dias da Silva
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Tags:Health Promotion
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