Mi9 Retail and CitrusAd Ready to Disrupt the Digital Advertising Industry
By: Abasto Magazine
By partnering with CitrusAd, Mi9 will equip its retailers with the ability to better monetize their digital real estate akin to the advertising strategies adopted by Amazon Media Group, Walmart Media Group and Roundel (Target Corps Media Division).
CitrusAd enables brands and agencies to promote product listings and display media right at the point of purchase and track media spend through to sale.
"The Mi9 and CitrusAd partnership brings together a roster of over 500 retailers across 30,000 stores, putting the platform on par with major tier 1 players to compete for billions in national media dollars due to the collective scale," said Mi9 CEO, Neil Moses.
Mi9 Retail, based in Miami, is a provider of enterprise software for retailers, wholesalers, and brands, with a long history of success monetizing eCommerce platforms for retailers, driving sales for… To read the complete story, click on this link: https://abasto.com/