Admixer.Network Launches Header Bidding

LONDON - July 12, 2019 - PRLog -- Update ad network owners can't miss: now Header Bidding is available in Admixer.Network solution.

Briefly explained, Header bidding is an advanced programmatic technique wherein publishers offer inventory to multiple ad exchanges simultaneously. The main benefit of this technique is in access to premium inventory, which was previously available only via direct deals with the publishers.

Now ad network owners can start Header Bidding campaigns with a few simple steps:

• Agree on the integration with DSPs you want to partner and get their code (publisher ID)
• Provide publishers with the code they can add to their websites
• Link DSPs with supply sources through Admixer.Network

So far, Admixer.Network has been already integrated with AppNexus, AdForm, RhythmOne, SmartAdServer, DistrictM, Criteo, AppnexusVideo, BetweenDigital, RTBHouse.

Opportunity to add Header Bidding DSP partners is now available only to White Label Network owners. This new functionality can be activated upon request.

Learn more about Admixer.Network Launch of Header Bidding: https://buff.ly/2G7UMOM