MOTOR White Paper Proposes Top Methods to Generate Demand for OE Parts

TROY, Mich. - July 8, 2019 - PRLog -- MOTOR Information Systems is pleased to announce the release of its latest white paper, "How to Generate More Demand for OE Parts." The white paper analyzes the substantial opportunity for automakers and franchised dealers to sell more of their parts to independent repairers. Automakers can embrace this opportunity by partnering with a trusted data provider to code OE parts to aftermarket standards and facilitating the availability of enhanced information for everyone. Download the white paper by visiting solutions.motor.com/oem.

Automakers' Mechanical Wholesale and Collision Wholesale programs are consistently successful at selling parts but fail to capture a significant portion of part sales for older vehicles. And while the automotive industry is constantly changing, there will always be a need to maintain vehicles no matter the propulsion system or ownership model. With used vehicle sales expected to reach a post-recession high in 2019, there is a significant opportunity for automakers to embrace post-warranty parts sales.

This white paper analyzes:

·         The potential for ongoing post-warranty parts sales increase

·         The value of a trusted data provider in executing a comprehensive data strategy

·         The importance of the ACES standard in coding parts

By partnering with a trusted data provider to code OE parts and make that enhanced information available to those involved in the parts-purchasing decision, OEs and dealers can sell more parts to independent repairers. Download the white paper by visiting solutions.motor.com/oem.

About MOTOR

MOTOR Information Systems is one of the world's premier suppliers of automotive data and since 1903, has provided accurate, thorough and timely information. For more information, please visit www.motor.com.

About Hearst

Hearst is a leading global, diversified media, information and services company with more than 360 businesses. Its major interests include ownership in cable television networks such as A&E, HISTORY, Lifetime and ESPN; global financial services leader Fitch Group; Hearst Health, a group of medical information and services businesses; transportation assets including CAMP Systems International, a major provider of software-as-a-service solutions for managing maintenance of jets and helicopters; 34 television stations such as WCVB-TV in Boston and KCRA-TV in Sacramento, Calif., which reach a combined 19 percent of U.S. viewers; newspapers such as the Houston Chronicle, San Francisco Chronicle and Times Union(Albany, NY), more than 300 magazines around the world including Cosmopolitan, ELLE, Men's Health and Car and Driver; digital services businesses such as iCrossing and KUBRA; and investments in emerging digital entertainment companies such as Complex Networks. Follow us on Twitter @Hearst. To learn more about Hearst, visit our 2018 Annual Review, "What Connects Us."