AR Company Yeppar mentioned in "The Hindu" for its service in food and dining
Augmented reality-based food and dining services of Yeppar was recently mentioned in an article published by the second most circulated English newspaper in India "The Hindu".
The company's AR services for restaurants were recently mentioned in an article published by The Hindu. The Hindu is a daily newspaper that is circulated widely in India. It is the second most circulated English language newspaper in India and had a readership of around 62 lakhs (in Q1 of 2019).
The article featured a different innovative approach made in the food and dining scene around the world. Yeppar's approach to infuse AR in the menu of restaurants was praised and mentioned in the daily newspaper.
The AR Company was launched in 2016 and has redesigned the menu of various restaurants around the country and abroad. Today, this AR infused menu is being used by over 200 restaurants in India, UAE, Shanghai, and Lisbon.
The menu allows a person to visualize the food that they want to order. By scanning the menu with a simple smartphone the diners gain access to the realistic image of their food. The AR powered menu will provide a person with a digital representation of the food he wants to order, along with its ingredients, nutrition value, and the complementary dishes that enhance its quality and taste.
In the article the CEO of Yeppar, Mr. Ankush Sharma says that technology thrills people and can offer a variety of gimmicks. He believes that the biggest challenge for a retail business is not to develop quality-rich products but to increase the engagement of the customers.
By integrating augmented reality with the menu, a restaurant not only provides its customers with an honest and absolute eating experience but also boosts its reach to other potential customers.
Yeppar is an Indian based organization that provides services related to augmented reality, virtual reality, mixed reality, and other immersion based technologies. The company focuses on revolutionizing the way a person perceives and visualizes its surroundings through the use of its highly interactive and immersive solutions.