InsuranceHub Launches New Brand for New Generation

Tech-Driven Insurance Agency Debuts insuranceTL;DR to Help Millennials and Young Entrepreneurs Get the Insurance Information They Need Quickly
By: InsuranceHub
 
 
Meet the InsuranceTL;DR Team
Meet the InsuranceTL;DR Team
 
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Tag:
insuranceTL;DR

Industry:
Insurance

Location:
Lawrenceville - Georgia - US

LAWRENCEVILLE, Ga. - June 10, 2019 - PRLog -- A new insurance site for a new world, insuranceTL;DR was the brainchild of the team behind Metro Atlanta-based InsuranceHub. Created to provide fast answers to a fast-paced segment of society, insuranceTLDR.com did away with space-consuming stock photos and lengthy copy in favor of content that is short, sweet and to the point. While millennials and young entrepreneurs are known to do their research with the ease of online searching literally at their fingertips, they tend to be picky about where they get their information. Regardless of what year they were born, stats point to an average session duration – or amount of time a visitor is actively engaged with a website – of less than two minutes*. Sporting an acronym that stands for "Too Long; Didn't Read," the condensed yet comprehensive insuranceTLDR.com site is already showing promising returns.

"While the InsuranceHub website is designed to appeal to a broader audience, insuranceTL;DR is targeted specifically to an up-and-coming generation that knows they need insurance and wants answers quickly," explained Jason Marlowe, Marketing Director for InsuranceHub and mastermind behind insuranceTL;DR. "To create the most authentic experience, I assembled a team of millennials to build the site and supply engaging content. The result is sleek and streamlined with links to home insurance, auto insurance, and business insurance. Once they've found the answers they're looking for, our visitors can take part in a live chat with one of our insurance specialists and find themselves insured by the end of the chat – on their terms, without any pressure or hard sell from us."

insuranceTLDR.com visitors can also submit questions via subreddit, click a button to get an insurance quote and read interesting blog topics like "How to Insure an AirBNB" or "What if my Parents Drop me from their Insurance." To experience insuranceTL;DR firsthand, visit www.insuranceTLDR.com. To learn more about InsuranceHub, its products and services for both individuals and businesses, and the industries it serves, interested parties are encouraged to visit www.insurancehub.com.

About InsuranceHub: InsuranceHub is technology-driven insurance agency that serves clients across the United States. Our goal is simple: make insurance easy. As a long-standing agency, we've developed strong relationships with some of the most respected insurance carriers in the industry. It's because of these relationships that we're able to provide our own customers with transparent choices and competitive rates. When customers choose to work with InsuranceHub, they are not only selecting an agency, but a partner that becomes a trusted advisor. Since its launch in Metro Atlanta in 1985, InsuranceHub has grown to include multiple offices throughout the Southeast. For more information about InsuranceHub, visit www.insurancehub.com.

*Source: eMarketer; https://www.emarketer.com/content/consumer-time-spent-on-publisher-sites-fell-in-2017?ecid=NL1002

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Tags:insuranceTL;DR
Industry:Insurance
Location:Lawrenceville - Georgia - United States
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