London-Based Brand Rockster Superfood for Dogs is Coming to Rock America!

Inspired after rescuing a stray dog on their honeymoon on the streets near Naples Italy; Zoe and Sven Ley created Rockster: the "Best of the Best" Superfood for Dogs, which is now officially launching in the U.S.
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NEW YORK - March 27, 2019 - PRLog -- Behind every great business there's a story, and the Rockster's story is one to warm the hearts of animal lovers everywhere! Inspired after rescuing a stray dog on their honeymoon on the streets near Naples, Italy; Zoe and Sven Ley created Rockster's Superfood canned dog food. Hailed as "more than just food" in Europe, this super-premium organic food is the epitome of life-enhancing nutrition and has transformed how a can is able to deliver the nutrient levels of fresh food.

Rockster, is a London-based, family-operated company that has established a new standard in caliber of ingredients, recipes and sous-vide anaerobic cooking process to create a food that has officially been classified as a "Superfood for Dogs" in its own right. Owners Zoe and Sven Ley started their journey for life-enhancing dog food after finding a dying street dog on the steps of La Conca del Sogno, south of Naples, Italy, whilst on their honeymoon in 2004.

They cancelled what was left of their holiday to rescue "The Rockster." Soon after, they discovered something very surprising. This street dog was not fond of commercial pet food. In fact, he rejected it completely often leaving it in the bowl and running off only to be found in restaurants! Eventually, the couple sought the advice of Europe's leading experts to create a food for The Rockster based on theories of the importance of gut and digestive health including removing traces of antibiotics from the diet. They harnessed the highest nutritional science using purely natural and organic "superfoods" with a revolutionary cooking process to ensure unprecedented nutrient preservation in a can.

The canned food is believed to have the highest antioxidant content of any dog food available in the world today and can also be mixed with dry food to raise nutrient and palatability levels. In addition, the food is made in Germany under the strictest bio-organic regulations. The Rockster himself is now entering his third decade having fathered puppies only 2 years ago and the food is credited by many as having a transformational effect on their dogs since it was made available to others in 2016.  See more about The Rockster's extraordinary story here:

"When we set out to harness nutritional science and nature to create the world's first superfood for our dog to try and extend his life, we never could have imagined that years later he would not only still be alive and it would be transforming the lives of so many other dogs let alone coming to America!" comments Zoe Ley.

About Rockster
The Rockster Ltd started to make the special food developed for a rescued street dog available to other dogs in 2016, leading it to being classified as the first "superfood for dogs" in Europe.  Rockster is committed to providing dogs and their owners the choice of having the "best of the best", leaving no stone unturned to offer them a convenient way of accessing unparalleled quality, innovation and transparency to enhance their pet's lives in every way. The Company will be launching further product lines into the US market through independent retailers in conjunction with Phillips Pet Food & Supplies.  Learn more at:

Rockster's superfood for dogs is complete and balanced with 2 of the recipes suitable for all life stages and can be fed uniquely or used to "Superboost" kibble.

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Twitter: @Rocksterdogfood

Dana Humphrey
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Location:New York City - New York - United States
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