Best Guide To LinkedIn Native Video

LinkedIn native video is the latest concept which is evolved in 2017. This concept is picking the more paces in the today's era.
By: Delhi Courses
 
 
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DELHI, India - March 11, 2019 - PRLog -- LinkedIn native video is the latest concept which is evolved in 2017. This concept is picking the more paces in the today's era. This concept is widely in use in the marketing where they are taking the help of the native video to influence the customers. Its engagement rate is also higher from other marketing techniques. They get the customer engagement from the text content. So, it is becoming one of the strongest weapons of the marketers to strategies the perfect marketing techniques for the company.

There is lots of buzz of the LinkedIn native ads. This article is written to give the preview of the LinkedIn native ads which are necessary to know by the digital marketer. You will get the detailed information of the LinkedIn native video.

About LinkedIn Native video

LinkedIn native video is the video which is recorded from the mobile or camera and uploads it to the LinkedIn. It is like the update which is given on the regular interval of the time to increase the brand awareness and engagement rate of the video. It auto-play on the news feed of the news feed of the LinkedIn.

Optimization of LinkedIn native video

Mere recording the video is not the only work. The main work is to optimize it perfectly so that it would become attractive and efficient to be seen by the user. There are following ways to optimize the LinkedIn native video and increase the engagement rate.

Set the camera and background

Before recording the video set the area on which shooting has to be done. Optimize the lighting of the area because the impact of natural lighting is effective. Hide the confidential items and other brand logo as well. Otherwise it will go against the organization. If the recording is to be done from the mobile camera then use the rear camera. Rear camera has higher resolution and gives the clear picture. So it is recommended to shoot from the rear camera.

Maintain the body language in the shoot. Body language can say more words than the verbal. The body language must be confident and relaxed. The proper rehearsal is required before go for shooting.

Don't make the video lengthy

In the research, people drop the interest if the video is lengthy. The efforts are to be made to put the information in the interesting way and in the short way. So, optimize the content of the video in the concise way so that user will see the whole video.

Add the closed captions

This is the unique feature and most used one. Subtitles helps in acquiring more consumers as they are more able t convey the video. LinkedIn has also the unique feature of closed caption where you can add the sub titles under the video.

Use the call to action feature

Call to action is the task which the user has to done after watching the video. Incorporate the call to action in video to enhance the positive reaction from the user. You can add the call to action in the starting or in the end of the video. The call to action can be such as like and share the video, give the link of the other video and so on.

What to share on LinkedIn naïve video?

There are many data which an organization can share on the LinkedIn such as new product launch, updates of the organization, previews of forthcoming events, insider information of the organization, tell about the real life story or the true incident and many more.

There are multiple ways to use the LinkedIn native video for the interest of the organization and can attain the desired objective.

source: https://delhicourses.in/
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