Local Marketing Agency Masters the Science Behind Branding

BOCA RATON, Fla. - Feb. 4, 2019 - PRLog -- Keenability, a boutique marketing agency based in Boca Raton, has mastered the science behind creating a customized and effective brand for their clients. As the driving force behind a company's perception, a brand strategy is the most impactful marketing tool relative to a business's reputation.

While famed for their website development, print collateral, digital media, and SEO, Keenability's knack for bringing a brand to life is unmatched. Laura Ure, Keenability's CEO and Marketing Strategist, shared the first step behind Keenability's personalized branding approach.

"Everything starts with research. This is where we gather information and investigate the existing business, industry, competitors, and audience that have been used up until this point. There is a lot of on-site visits, talks and questions. An impactful strategy rests on this seemingly unexciting step, which I happen to love," Ure stated.

Clients from around the world have turned to the Boca Raton agency for help with evolving their brand. Whether it's an established, 100-year-old company looking for a fresh look or a green startup business with absolutely no idea where to begin, Keenability has the expertise and skill set to create an impressive brand. Soon after, an emotional connection is created between customer and company.

"At some point, we really have to immerse ourselves so that we truly relate to the brand and understand it. It's detective work without the crime. Though a bad brand is somewhat like a crime..." finished Ure.

About Keenability

Keenability is a full-service marketing agency located in Boca Raton, Florida. The award-winning agency is made up of a close-knit group of talented designers, creative writers, vast dreamers, and out-of-the-box thinkers. Launched in 2014, Keenability was founded with a very simple goal: to provide clients with effective custom marketing strategies to help them grow their business. The agency specializes in marketing the real estate industry, law firms, and small businesses.https://www.keenability.com/