Theatre Philadelphia Announces Second Annual Philly Theatre Week with 100 Events Across the Region
By: Theatre Philadelphia
Theatre Philadelphia will host two preview events, free and open to the public at Cherry Street Pier, 121 N. Columbus Blvd. First Friday at Cherry Street Pier (Friday, February 1, 5-8pm) will include gallery tours of the 14 resident artists, preview performances of Philly Theatre Week events, and cash bar and food. The big Theatre Week Kick-Off and Open House 9 Saturday, February 2, 1-4pm) invites audiences to interact with participating Theatre Week artists in a casual midday open house.
"We are proud to continue Philly Theatre Week as a new annual tradition in our region, celebrating the breadth and diversity of artists and organizations that make Philadelphia a vibrant hub for performing arts." said Theatre Philadelphia Executive Director Leigh Goldenberg. "Philly Theatre Week was designed to introduce new audiences to our region's theatre scene, while encouraging existing theatre-goers to step out of their comfort zone and try something new with a variety of events and discounted price points. ."
Participating organizations include a range of professional theatres, community theatres, academic institutions, self-producing artists and small-budget companies.
A full rundown of organizations, events and performances can be found on Philly Theatre Week's website.
"We are thrilled about the renewed and increased interest in Philly Theatre Week from participating organizations after our first year. Last year's 10-day event generated over $250,000 in revenue for the theatre community, and we know this year's impact will be even bigger," added Goldenberg.
Enrollment was open to independent artists, organizations, theatres or establishments within a 35-mile radius of Philadelphia's City Hall. Extensive outreach efforts included theatres, galleries, schools, artists, screening rooms, and all theatre-supporting restaurants and businesses.
The idea of Philly Theatre Week dated back to 2017 when Goldenberg was in search of a new flagship program that would focus on inclusivity and reducing barriers to participation.
Philly Theatre Week is presented by Theatre Philadelphia in partnership with TodayTix and sponsored by the National Endowment for the Arts. Additional Theatre Philadelphia funding is provided by the William Penn Foundation, Pennsylvania Council on the Arts, the Philadelphia Cultural Fund, and the Dolfinger-McMahon Foundation.
Theatre Philadelphia has partnered with the international ticketing platform TodayTix for 2019 Philly Theatre Week to offer reduced-price tickets exclusively through the app. For select performances with participating theaters, $15 and $30 tickets will be available for purchase. Reservations for free events can also be made through TodayTix. Download the TodayTix app or visit the website for more information.
For additional information, please visit www.phillytheatreweek.com or call 267-761-9950.
Connect with Theatre Philadelphia on social media at Facebook.com/
ABOUT THEATRE PHILADELPHIA
Theatre Philadelphia is dedicated to bringing together and celebrating Philadelphia's diverse and growing theatre community. Founded in 2012, the organization is committed to leading efforts that grow audiences and promote the public's participation in the community's work. Theatre Philadelphia envisions a region that celebrates this growing and ever-changing theatre community – nurturing local theatre artists, fostering the creation of extraordinary work, forging stronger connections between art and audiences – recognizing that a diverse, robust, and thriving theatre community can play a pivotal role in making Philadelphia a world-class city. Current programs include the Theatre Philadelphia website (www.theatrephiladelphia.org), The Barrymore Awards for Excellence in Theatre, Philly Theatre Week, and strategies and events empowering artists and organizations to increase audience participation. Theatre Philadelphia is an artist-in-residence at The Cherry Street Pier, a project of the Delaware River Waterfront Corporation.
TodayTix is an international ticketing platform on a mission to redefine the way people see theater. Through effortless access to the best shows, insightful guidance to the world of theater, and thoughtful service at each moment along the way, TodayTix enables people to discover the best that their city has to offer. As the first and only free mobile app for iOS and Android connecting the next generation of culture lovers to theater, TodayTix is disrupting an established industry that is ripe for innovation.
Since launching TodayTix in New York City in December 2013 by life-long friends and Broadway producers Merritt Baer and Brian Fenty, the company has welcomed nearly 4 million users, sold over 2 million tickets, and assembled one of the largest networks of performing arts organizations in the world, working with more than 725 theater institutions globally. These include but are not limited to: The Public Theater, MSG Entertainment, Roundabout Theatre Company, Cirque du Soleil, Blue Man Group, The Metropolitan Opera, BAM, English National Opera, Delfont Mackintosh Theatres, Really Useful Theatres, The Royal Shakespeare Company, The Young Vic, National Ballet of Canada, Canadian Opera Company, Goodman Theatre, Lyric Opera, The Second City, The John F. Kennedy Center for the Performing Arts, Signature Theatre, Center Theatre Group, LA Opera, the LA Philharmonic, SHN, Curran, American Conservatory Theatre, The 5th Avenue Theatre, Seattle Repertory Theatre, Pacific Northwest Ballet, The Kimmel Center, and American Repertory Theater.