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Follow on Google News | Kelley Kronenberg Takes Lawyer Recruiting Personally in New Documentary-Style Video Series"Conversations that Matter" captures the human side of practicing law at the corporate law firm
The business law firm has split from traditional recruitment marketing strategies by producing a series of documentary- "We wanted to do something different to showcase our firm's culture and personality," The 19-installment, creatively styled video series features each attorney dressed in black, sitting comfortably in a modern white chair and framed by a dark background. Under soft lights, they talk intimately and unscripted on personal subjects of vital importance to them, sharing life experiences and core values that have helped shape them as people first and as lawyers second. The series stars several firm attorneys sharing their motivations, triumphs, goals, and fears and delves into topics such as work-life-balance, the legacy of love, teamwork, mentoring and leadership. "Any law firm can tout their reputation, expertise, size, or services, but we lead with our people—our people make the difference here," said Michael Fichtel, CEO and Principal Partner of Kelley Kronenberg. "Through the open and thoughtful discussions in the Conversations that Matter campaign, we focus on what is most important to the people who are most important to us." "We all have a story," said Choberka. "Each video is just a snapshot that reminds us we all have a human side that others can relate to and understand. As our Kelley Kronenberg family continues to grow, we want legal professionals at all levels, from attorney to partner, and prospective clients to get a sense of who we are as a firm. We want them to be proud to join the firm and be on our team." Kelley Kronenberg is hosting the Conversations That Matter series on the career page of the firm's website www.kelleykronenberg.com/ ### About Kelley Kronenberg Kelley Kronenberg is a diverse business law firm that provides litigation and other legal services to established corporations, insurance companies, entrepreneurs and individuals in Florida and other regions of the U.S. More than 120 attorneys strong, the firm offers 25 distinct practice areas throughout its network of nine offices in Florida and Illinois. Founded in 1980, Kelley Kronenberg was built on relationships and continues to grow and excel because of its strength, offering sound legal counsel and exceptional client service. Kelley Kronenberg is ranked in the top 20 largest law firms in Florida by Florida Trend and the Daily Business Review, and has been recognized as a Top Law Firm in Florida by the South Florida Legal Guide and LexisNexis ® Martindale-Hubbell® End
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