Attention Retailers re Last Minute Christmas Advertising: What's the best way to spend it?

SAN MATEO, Calif. - Nov. 29, 2018 - PRLog -- ATTENTION RETAILERS AND ALL KINDS OF CHRISTMAS ADVERTISERS...
HOW WERE YOUR SALES AND PROFIT OVER THE THANKSGIVING WEEKEND?
*Were your sales and profit up a lot or a little from what you expected...OR...
*Were your sales and profit down a lot or a little?
*What are your advertising plans for the next few weeks?
*Have you already placed all of your Christmas Advertising?
*How much budget do you have left?
*Are you thinking about making some changes in the media mix? In the creative?
*What changes should you make and is there enough time left to do it?
*AND, WHAT IS THE BEST WAY TO DETERMINE THE BEST WAY TO SPEND YOUR ADVERTISING BUDGET DURING THE HOLIDAY SEASON AND ALL THROUGHOUT THE YEAR?

A lot of businesses have already placed most of their Christmas advertising and a lot of businesses are still trying to figure out the best way to spend the rest of
their holiday advertising budget.

Some of the questions that every business might be asking right now are questions like...

*How much of your advertising budget should you spend during the weeks before Christmas? (If you haven't already placed those buys.)
*How much of your advertising budget should you spend during the week immediately after Christmas?
*How much should you spend on your January Clearance Sale advertising?
*And how, when and where should you spend it, and what should you say?

The answers to these kinds of questions might be different for each and every business, but now there is some easy to use advertising math that all kinds of businesses can use to help them plan their advertising much more effectively throughout the holiday season and all throughout the year.

HERE IS SOME INFORMATION ABOUT SOME EASY-TO-USE ADVERTISING MATH THAT BUSINESSES CAN USE TO HELP THEM MAKE A LOT MORE MONEY DURING THE HOLIDAY SEASON AND ALL THROUGHOUT THE YEAR:

The math is called "The Barrows Popularity Factor."  It was developed by Robert Barrows, President of an advertising agency called R.M. Barrows Advertising & Public Relations in San Mateo, California.

"The Barrows Popularity Factor is a very simple equation that will actually let you quantify the relationship between your advertising and sales, and the math can help all kinds of businesses make a lot more money," according to Barrows. The math will give you more of the information you need to make key marketing decisions with far less risk, and businesses can use the math to help them increase their sales, increase their profit and decrease their risk.

You can see more about the math and download a booklet called "The Barrows Popularity Factor" for $4.95 at www.barrows.com

"You can read the whole booklet in about an hour, and the math is so easy to use that all of the calculations can be done by one person, in moments, with just a simple calculator, says Barrows. Plus, the math is universal and effective...and...as they say in advertising... "It really works!"

(PLEASE NOTE: Media companies can also use this math to help them increase their advertising revenue because they can use this math to help them work with their clients to help them make their advertising much more effective.

PLUS, media companies can also use this math to help them plan their own advertising campaigns to help them increase their audience and circulation and increase their advertising revenue.)

AND...FOR MEDIA COMPANIES...In addition to advertising about the benefits and advantages of advertising with your company, you might also want to take a look at several proposals that Barrows has developed for some projects and promotions that could help generate tremendous advertising revenues for media companies.

HERE IS A BRIEF OVERVIEW OF THE SCOPE OF THESE PROJECTS AND PROMOTIONS FOR MEDIA COMPANIES:

*All seven of these projects and promotions could help generate tremendous advertising revenues for newspapers
*Five of these projects and promotions could also help generate tremendous advertising revenues for broadcasting companies, magazines, internet media companies and the internet divisions of multimedia companies
*Two of these promotions could help generate tremendous advertising revenues during the weeks prior to celebrations like Valentine's Day and Halloween.

"So, if you are a Christmas advertiser, and whether you are trying to plan the rest of your holiday advertising budget, or whether you are trying to plan your advertising budget for the whole year, the best place to start is to start quantifying the effectiveness of your past and current advertising with the math in "The Barrows Popularity Factor."

"AND, AS YOU GET READY TO DO YOUR FINAL PLANNING FOR YOUR MARKETING AND ADVERTISING FROM NOW THROUGH JANUARY 2019...before you try to decide how to spend another dime of your advertising budget, take about an hour to read 'The Barrows Popularity Factor' booklet, says Barrows. It will show you some very easy-to-use advertising math that can help all kinds of businesses analyze, test and plan their advertising much more effectively and much more efficiently, and it can help all kinds of businesses make a lot more money." You can download "The Barrows Popularity Factor" booklet for $4.95 at www.barrows.com

For more information about "The Barrows Popularity Factor," and for more information about the proposals for media companies, contact Robert Barrows at R.M. Barrows, Inc. Advertising & Public Relations in San Mateo, California at 650-344-4405, www.barrows.com