TruBlu Politics Announces Launch of New Brand & Identity with a Woman at the Helm

BALTIMORE - Nov. 13, 2018 - PRLog -- TruBlu Politics, a Maryland-based political consulting firm and sister company to MD Strategic Consulting, announced today the re-launch of a new brand identity, logo, tagline and website . The firm specializes in the production and targeting of direct mail, message and strategy development, graphic design, copywriting, and production of print and digital media. Leading the charge for the company is new CEO, Megan Irving Tyler. The rebranding is part of the firm's strategy to evolve its business and create a foundation for new client opportunities.

TruBlu Politics brings decades of experience working with political- and issues-based campaigns. Partners Michael Tapper and David Goodman have managed communications and provided strategic advice to campaigns, Democratic candidates, labor organizations and ballot initiatives across the country.  Since TruBlu Politics' inception in 2006, it has worked on hundreds of races including Baltimore City Mayor Catherine Pugh, former Senator Barbara Mikulski's re-election, former Congressman Benny Thompson, multiple national and local independent expenditures, and many state and local campaigns.

"We are excited to have Megan Irving Tyler join our team as the new CEO of TruBlu Politics. Her experience in running winning campaigns will help us elect Democrats throughout the country and provide top-tier services to our newly expanded client base," said David Goodman, Partner, TruBlu Politics. "Over the past 15 years, we've built a strong reputation for developing messages that cut through the noise and make an impact on the voter.  This past year, Megan played an integral part in 19 successful races. As CEO, her energy and vision will allow us to make a bigger difference on a national scale."

Megan will now lead the charge in expanding the political portfolio of TruBlu Politics and providing clients with state-of-the-art tools and practices to best achieve their communication, field, and fundraising goals. Formerly the COO and Executive Vice President for MD Strategic Consulting, Megan began her political career as a Field Organizer on the Obama campaign and went on to manage several successful races. Her extensive resumé includes work on campaigns in Maryland, Virginia, South Carolina, Massachusetts, and Colorado.

"I am extremely proud of the relaunch of TruBlu Politics," said Jayson Williams, President & CEO of MD Strategic Consulting. "As a sister company of MD Strategic Consulting, TruBlu will now stand alone as a stronger entity, having the opportunity to expand nationally and to showcase their political expertise to a broader market of clients. Under Megan's leadership, MD Strategic Consulting became a stronger company and we are confident she will do the same in her new role as CEO of TruBlu Politics."

The new brand embodies an organization that is reinventing itself but is still very committed to its political roots. In a time when what you stand for in politics matters more than ever, TruBlu Politics is dedicated to electing Democrats up and down the ticket and promoting initiatives that will move our country forward.

"The face of politics is changing and in order to win Democrats need to evaluate our current strategies and adapt to meet the needs of the new electorate," said Megan Irving Tyler. "Our motto, 'Evaluate. Create. Motivate. Win.' is at the heart of what we do at TruBlu Politics. We create individualized plans and incorporate the latest research and techniques to help our clients win. I look forward to leading our team and our clients to legislative victories in 2019 and beyond."

TruBlu Politics is on the frontlines of political and social change and is dedicated to ensuring our clients are positioned to succeed at the ballot box. To learn more about TruBlu Politics and how we can identify and execute the strategies you need to succeed, visit www.trublupolitics.com