Melt Bakery Opens New Location at Macy's Herald Square Flagship Location

By: Melt Bakery
MANHATTAN, N.Y. - Nov. 9, 2018 - PRLog -- Melt Bakery, New York City's first ice cream sandwich shop, has opened a new location at the Macy's Herald Square flagship store. Melt Bakery will occupy a temporary space on the fifth floor in addition to a new cart on the second floor, men's side. A permanent location will be opened within Macy's starting in January 2019.

"We are so thrilled to be bringing our ice cream sandwiches to Macy's customers." Melt Bakery co-founder and pastry chef, Julian Plyter says. "We started at the Hester Street Fair in 2010 with $350 and a dream, and we're beyond excited to be building a new home at Macy's Herald Square!"

Founded in 2010 on the Lower East Side, Melt Bakery has two year-round locations -  132 Orchard Street on the Lower East Side and 111 Front Street in DUMBO - in addition to two seasonal locations on the High Line, spots in Urbanspace Markets including Vanderbilt and Mad. Sq. Eats, and carts at major NYC festivals like Afropunk, Panorama, and the US Open.

Melt Bakery's mission is simple: create delicious ice cream cookie sandwiches, and serve them up with a great customer experience. Melt's menu features classic and approachable choices, alongside seasonal and adventurous combinations. Since our debut in 2010, we have applied the same passion we have for food to our business, resulting in sustainable and responsible growth.


About Melt Bakery:

Melt Bakery is New York City's first ice cream sandwich shop. Started by Julian Plyter and Kareem Hamady in 2010, Melt Bakery has grown from its local Lower East Side roots into a New York City establishment. Available year-round on the Lower East Side, in DUMBO, and Macy's Herald Square, and available seasonally on the High Line, Urbanspace markets, and area festivals, in addition to restaurant and concessions partners throughout New York City.

About Macy's:

Macy's, the largest retail brand of Macy's, Inc., delivers fashion and affordable luxury to customers at approximately 650 locations in 44 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at Via its stores, e-commerce site, mobile and social platforms, Macy's offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows, and celebrity appearances. Macy's flagship stores -- including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, Dadeland in Miami and South Coast Plaza in southern California -- are known internationally and are leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers and employees, Macy's helps strengthen communities by supporting local and national charities giving more than $52 million each year, plus 153,000 hours of volunteer service, to help make a difference in the lives of our customers.

For Macy's media materials, including images and contacts, please visit our online pressroom at

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Tags:Melt Bakery, Julian Plyter, Macy S, Ice Cream, New York City, Herald Square, Ice Cream Sandwiches
Industry:Family, Food, Restaurants
Location:Manhattan - New York - United States
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Page Updated Last on: Nov 09, 2018

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