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Follow on Google News | Science is international, but what about scientific marketing?kdms very own Annette has asked a question in her blog this week. Science is international, but what about scientific marketing? read here or on our website to find the answer.
By: kdm communications ltd But is marketing as well? Not necessarily. Some marketing strategies are more successful in some countries than they are in other countries. Some slogans are funny and catching in one language and when translated either totally miss the point or, even worse, are offensive. And some ideas simply do not translate into other cultures and languages at all. Our team here at kdm communications is very international and our knowledge of languages and cultural peculiarities ranges from French, Spanish, Italian and German to Japanese and Mandarin Chinese. Being a native German speaker, I find myself quite often dampening the flow of the creative juices during the above mentioned brainstorming sessions by pointing out that a certain idea doesn't translate well into German and we need to explore other options. After all we want to offer our clients the best services – technical writing, scientific content and intercultural compatibility. Visit our site to find out what we can do for your business https://www.kdm- #scientificmarketing #sciencepr #marketing #internationalreach End
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