Beacon Media and Marketing Wins Contract with State of Alaska Department of Revenue Permanent Fund Dividend Division
ANCHORAGE, Alaska - Oct. 4, 2018 - PRLog -- Award-winning digital marketing agency Beacon Media and Marketing was recently awarded a contract with the State of Alaska Department of Revenue Permanent Fund Dividend Division to provide marketing services for the 2019 Permanent Fund Dividend (PFD) filing season. The six-month contract runs from September 2018 through March 2019.
Under the contract, Beacon will work closely with the State to launch two integrated marketing campaigns over a period of months to reach as many Alaskans as possible with important information regarding their 2019 PFD application. Both digital and traditional marketing channels will be used in the campaigns. The digital component will include geotargeted Facebook and Google advertising. The traditional component will include radio advertising on popular stations and streaming media statewide, as well as postcard mailings to rural communities and select demographics.
When the State of Alaska shared with Beacon their desire to raise awareness for the benefit of online filing for all Alaskans, the agency was immediately onboard. The online sphere is where Beacon excels at delivering outstanding return on investment. Beacon specializes in comprehensive digital marketing solutions, taking their clients through the complete marketing journey from corporate branding to web design and development to social media marketing. Their services also include Google advertising, content marketing including video marketing and blog articles, press releases, and graphic design project services.
"We are very excited to be working with the Permanent Fund Dividend Division on this project," says Jennifer Christensen, Vice President of Sales and Marketing for Beacon, "Their focus for this filing season aligns perfectly with our agency goals, making us a good fit."
About Beacon Media + Marketing
Beacon Media + Marketing is an Anchorage, Alaska-based digital marketing agency cutting through the fog of the convoluted marketing industry to shed light on real solutions. Their services include everything from social media marketing to corporate branding to web design and development. Visit them online at BeaconMM.com.
Beacon Media + Marketing